About


How We Came to Found SumHow.com

The “Yes-You-Can-Do-It” Company

Welcome to SumHow.com! We’re pleased to offer inexpensive, high-powered, workshops, seminars, online tutorials for the special breed of people who seek to improve themselves, the lives of their families, and contribute to their communities. If you have expert knowledge you feel the worldwide audience might be interested in and want to create a salable product, we can assist you in product development without any cost to you. Please call us 1-800-535-4999 EST (-5 GMT). For further information click our site ProductCreationandMarketing.com

John and Rose-Anne Kumpunen
John and Rose-Anne Kumpunen

John Kumpunen B.A.Hon., M.A.
SumHow.com, President and CEO
The “Yes-You-Can-Do-It” Company
Telephone 1-613-392-9225
( -5 GMT/Zulu) or skype me TREKBASS.

Rose-Anne Kumpunen B.A.Hon.
SumHow.com, Vice-President and CFO
The “Yes-You-Can-Do-It” Company
Telephone 1-613-392-9225

Our business philosophy: We’re all traveling this journey in a minor arm of the Orion Spur on the outer fringe of the Milky Way Galaxy at combined orbital speeds of around 600 kilometers a second. Let’s make it a joyful ride! No victory is worth celebrating if it is at the expense of your fellow man. There’s no glory in taking advantage of people’s ignorance, stupidity or even their greed to make a buck.

Style of business: I grew up in my parents’ retail stores, and there was NEVER a rainy Tuesday afternoon when we’d scheme how to “moneysuck” customers, how to trap them with looping “buy-this” back-end offers, or how much money we “left on the table”. Why is THAT style of business now pushed by the so-called internet marketing gurus … then to be emulated by the young kids? Look, if you want to follow somebody pick Jeff of Amazon, he started on two doors as desks from Home Depot and did $19 billion last year.

As a father of four, I’ve come to realize that kids these days don’t know much about practical stuff. Just the other day one of them asks, “Dad, how do I make moonshine, and how do you get your pot to grow so tall and green?” Nooo, just kidding. But seriously, there are so many skills, lessons, mini-courses we could teach our young ones … around the world. That’s why we are …

… crazily experimenting with a new teaching format: the power-packed, flash-frozen, energy-compressed 7-Minute Workshops that capture the essence of almost any topic in super-dense 7 minutes.

“Time flies like an arrow and fruit flies like a banana” (Groucho Marx).

You see, people don’t have time, too many things to do … and some books are soooo redundant with same stuff told four, five times just to make fluff pages for the publisher … it’s all a huge waste paper and people’s time.

Really, think about it. Much like a cartoon captures only the salient bits of info by removing all redundancy. Same as video codecs’ compression algos — non-changing pixels aren’t factored into the inter-frame information. We’re trying to capture the Gestalt or the ‘canonical’ information of training. It’s crazy enough. It just might work. Like hypnosis.

John is a graduate of University of Guelph and University of Toronto specializing in visual perception, memory, and psychophysics. His current turn-ons are “pretty things for straight guys” including quantum physics (“that dang thing don’t make no sense at all”), cosmology, subtle energies, energy healing; and, of course, psychology of sales and marketing communication, pre-attentive factors in eye movements, psycholinguistics, advertising semiotics, psychographics, and cognitive maps and matrices for purchase behavior. Oh, and Elle McPherson.

Active as writer, poet, video producer, editor, web designer, graphic designer, illustrator, salesman, inventor, industrial designer, builder, choir director and bass-baritone singer, musician (flute, bass, keyboards), and cartoonist. Father of four kids, 2 dogs Labradoodle and Siberian Husky, and three cats. Stephanie’s (daughter #2) comment: “Dad, you’re such a geek”, he wears like badge of honour.

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